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Campaigns & Demand Generation

We plan, build and run campaigns across email, landing pages, paid and ABM, and we report on them against pipeline.

The problem

Campaigns take weeks to build, and once they're live you can't show what they returned.

  1. 01Every campaign is built from scratch across disconnected tools, so campaigns are slow to ship and quality varies.
  2. 02Reporting stops at opens and clicks. That measures activity and says little about pipeline.
  3. 03Paid campaigns don't exclude customers or open opportunities, so budget goes on people who already know you.

Campaigns

What we take on

  • Email design, build and scheduling, turned around in days
  • Landing pages, forms and dynamic content
  • Paid search and paid social, reported against pipeline
  • Multi-channel ABM for target accounts
  • A/B and multivariate testing on every campaign
  • Webinar and event operations, from registration to follow-up

How it works

Audit, build, then run it or hand it over

1

Audit

A short discovery call and a look inside your stack. You get a fixed scope and a cost estimate before any work starts.

2

Build

A senior operator does the work in small pieces you can review as each one is finished, so you aren't waiting months to see anything.

3

Run or hand over

We can keep running it for you, or we can document it, train your team and hand it over. You can change your mind later.

Case study

SciLeadsLife-science SaaS

From cold outreach to marketing that generates its own pipeline.

SciLeads converted demos well but got almost nothing from marketing. We rebuilt the site on a faster platform built for search, added interactive lead-generation tools that let prospects see value before talking to sales, and ran an SEO-led content programme alongside a first paid-search pilot. We also moved email from Mailchimp to HubSpot and grew the GDPR-compliant list from 6,000 to more than 22,000 contacts.

Web DesignContent & SEOPaid SearchEmail MarketingCRO
Read the case study
+$1.4M
Pipeline growth
+$280K
Total bookings
+34%
Engaged sessions
+54%
Deals from marketing

Recommendations

What people who've worked with Paul say

Read all recommendations

Consummate professional, super knowledgeable on all things digital. Paul's your guy if you need all things marketing.

SCIEX

Francis Fung

Global Strategic Marketing Manager - Food & Environmental

SCIEX

Paul is an expert in digital marketing and an absolute communication talent. He has provided valuable and helpful input for service & support from the very beginning based on his experience so far. I have always found him friendly, motivated, but also efficient and rational. His charismatic demeanor is an asset to any team.

ndd Medical Technologies

Danilo Dell'Acqua

Director Service and Support

ndd Medical Technologies

Paul is an expert in digital marketing, there is always something new to learn working alongside him, he is a great team player, very committed and proactive person. Any employer would need someone like that on board.

ndd Medizintechnik AG

Tatiana Blanco

Area Manager Latin America

ndd Medizintechnik AG

One flat monthly fee, no long contract.

Every service is included in the same fee, agreed up front. There's no hourly billing and nothing bolted on, so the fee you budget for is the fee you pay.

See pricing

FAQs

Before you ask

We handle the build and the operations. For heavy creative or brand work, we partner with specialists or work alongside your agency.

Against pipeline and revenue, with proper attribution. Impressions and MQL counts tell you very little on their own.

Yes, on search and social. We set it up to exclude customers and live opportunities, so spend goes on new demand.

Other services

Need help with Campaigns & Demand Generation?

Tell us the scope and we'll send a fixed quote. You won't get a pushy sales call.